Change! Is Medical Tourism a Wakeup Call for Transforming Your Medical Practice?
Abstract
Globalization and the constant technology innovation are resulting in a continuous evolution of business environment.
Easily accessible information is resulting in unprecedented options for consumers while putting pressure on medical service providers to revolutionize their practice and adapt to ever changing environment.
Today, a medical practice must think how to compete in a very crowded and competitive marketplace. They are faced with business challenges such as:
Medical tourism has been touted as the next big thing! There is a lot of noise, expectations, and myths. You have to consider issues such as:
The session will provide five critical points a medical practice must consider today in order to create a sustainable business practice domestically as well as globally. It will provide tools and techniques to compete in the new economy, such as:
With medical practices experiencing so much change they must learn to become comfortable with the change. The ability to manage and adapt to rapid change is difficult because of organizational structure, culture, and socio-economic challenges. The organizations that adapt quickest will create a competitive advantage, while the practices that refuse to change get left behind.
Mr. Pramod Goel Brief Overview
Mr. Pramod Goel is president and founder of PlacidWay, an internationally recognized industry leader in medical tourism.
Mr. Goel is the author of recently released book Evolution of Medical Tourism: from Cottage Industry to Corporate World.
PlacidWay is a U.S.-based medical tourism company with presence in over 40 countries worldwide, offering most comprehensive solution to over 500 medical providers globally, from India to Turkey to Mexico and Costa Rica.
